Authentic creators.
Ads that convert.
NextGenUGC is the marketplace where brands discover vetted UGC creators, brief them, negotiate, chat, review content and pay — all in one place.
Trusted by 400+ fast-growing DTC brands
From brief to paid in four steps.
One workflow for both sides of the marketplace — every message in context, every payment secure.
- 1STEP 01
Discover
Filter vetted creators by niche, audience size and engagement. Elite talent is surfaced first.
- 2STEP 02
Book or post a job
Send a direct offer with brief, budget and deadline — or post a job and let creators pitch you.
- 3STEP 03
Negotiate & chat
Accept counter-offers and collaborate in threaded chat with the full booking in context.
- 4STEP 04
Approve & pay
Review videos and photos, request changes, then pay securely with Stripe when it's perfect.
Everything a campaign needs. Nothing it doesn't.
Purpose-built tools replace the DMs, docs, spreadsheets and invoices you're juggling today.
Find the right creator in minutes
Filter by niche, audience size, platform and engagement. Elite creators are always surfaced first.
Offers & counter-offers
Negotiate budget and deadlines with a clear trail.
Chat in context
Threaded conversations with booking updates posted automatically.
Review & approve
Watch every deliverable, request changes, approve when it's perfect.
Secure Stripe payments
Pay on approval. Creators are paid out automatically.
Dashboard & calendar
Every booking, deadline and deliverable at a glance — with a calendar of what's due.
Creator Course
Hooks, filming, editing and pricing — so creators deliver ads that actually perform.
Every booking, one page.
Brief, terms, deliverables, revisions, chat and payment live together — nothing gets lost in DMs or email.
- Review content in contextEvery hook and photo sits right next to the brief you wrote.
- Revisions without the back-and-forthRequest changes with a note; the creator re-delivers on the same page.
- Pay only when it's perfectApprove and pay in one click. The creator is paid out instantly.
Hook 1
Hook 2
Hook 3Top-tier talent, on demand.
Vetted creators, transparent rates and secure payments — all in one place.
Hiring creators?
Post your first brief and get pitches from vetted UGC creators — you only pay for content you approve.
Create a brand accountAre you a creator?
Join the founding roster. Early creators get featured placement as brands arrive on the platform.
Apply as a creatorSimple, transparent pricing.
Brands join free and only pay for content they approve. Creators pick a plan to unlock paid work. A 15% platform fee applies to completed bookings.
Pay per approved booking. No subscriptions, no retainers.
- Unlimited job posts
- Unlimited creator offers
- Chat, calendar & revisions
- Secure Stripe checkout
Get discovered and receive offers.
- Public creator profile & portfolio
- Receive incoming job offers from brands
- In-app chat with brands
- Secure payouts & withdrawals
Find work yourself and level up.
- Everything in Basic
- Browse & apply to jobs (Find Work)
- Creator Academy course
- VIP badge on your profile
Be the first creator brands see.
- Everything in VIP
- Priority ranking in brand search
- See real business names on jobs
- Photoshoot support
Brands scale. Creators thrive.
We replaced three agencies with NextGenUGC. Cost per creative dropped 60% and our best-performing ad came from a creator we found in week one.
The counter-offer flow is a game changer. I set my rates, brands respect them, and I get paid the day they approve. No more chasing invoices.
Brief, chat, deliverables and payment all on one booking page. It saves my team hours every single week.
How do brands pay creators?
Brands pay securely through Stripe when they approve the delivered content. The creator's earnings (minus the platform fee) land in their balance instantly and can be withdrawn any time.
Who owns the content?
Usage rights are agreed per booking in the brief. By default brands receive a license to use the content for paid and organic social for the period stated in the offer.
Why do creators need a subscription?
Subscriptions keep the marketplace high-quality and spam-free. Every creator who applies or accepts bookings is committed — which is why brands get responses so fast.
What if I'm not happy with the content?
Request changes directly on the booking with notes. The creator revises and re-delivers. You only pay when you approve.
How are new brands vetted?
Every new brand account is reviewed by our team before it can post jobs or send offers — protecting creators from scams and low-quality briefs.
Your next winning ad is one booking away.
Join the marketplace where performance brands and top UGC creators do their best work together.